Often is a song by the Canadian singer-songwriter the Weeknd. It was released on July 31, 2014, as the lead single from his second studio album, Beauty Behind the Madness (2015). [2][3] The song contains a sample from Ben Sana Vurgunum by Turkish singer Nükhet Duru. Often is an adverb meaning ‘many times on different occasions’. Like many other short adverbs, we use it in front position, in mid position (between the subject and the main verb, or after the modal verb or first auxiliary verb, or after be as a main verb) or in end position: … Often means frequently, like if you see your friends every day, you see each other often. The adverb often can mean in great quantities, like you often stop by the donut shop, you might be shocked to realize you've been there hundreds of times in the last few years. The Weeknd - Often (Lyrics) Spotify Playlist : Stream Often: . Many times; frequently. [Middle English, alteration (probably influenced by selden, seldom) of oft, from Old English; see upo in Indo-European roots.] Usage Note: The pronunciation of often with a (t) is a classic example of what is known as a spelling pronunciation. Do you pronounce the 't' in often? Some keep it silent, as it is in 'hasten' and 'soften' but pronouncing it has become more common and is no longer considered an error. Learn more about the changing pronunciation of 'often.' The meaning of OFTEN is many times : frequently. How to use often in a sentence. The Weeknd - Often (NFSW Official Video) Download Song: . Often is an adverb meaning ‘many times on different occasions’. Like many other short adverbs, we use it in front position, in mid position (between the subject and the main verb, or after the modal verb or first auxiliary verb, or after be as a main verb) or in end position: … Often means frequently, like if you see your friends every day, you see each other often. The adverb often can mean in great quantities, like you often stop by the donut shop, you might be shocked to realize you've been there hundreds of times in the last few years.